When we unveiled our DARE app in May, we also launched the accompanying children’s book. Called “How We Save A Heart”, the book is key to our campaign At The Heart of The Matter. After all if we teach children to be brave & kind, they might grow up free of fears many adults currently have that hinder them from starting CPR. Hence, when Mummyfique invited me to speak to parents & children about the DARE app & book, I accepted gladly. [Read on…]
I grew up watching The Muppet Show. One of my favourite skits is a song-and-dance with the refrain “Mahna Mahna”, that ends with an old muppet philosophising, “The question is, what is a Mahna Mahna?” His buddy cantankerously retorts, “The question is, who cares?” I couldn’t help but think about this as I reflected upon DARE. DARE is our community education campaign that teaches laypeople to resuscitate victims of cardiac arrest, launched 2 weeks ago at Toa Payoh HDB Hub. I wondered, who cares enough to be a part of this movement. [Read on…]
Five years ago, my team & I had a dream, to vastly improve survival of victims of cardiac arrest by teaching bystanders how to do community CPR and how to use an AED. We wanted our programme, DARE (Dispatcher-Assisted First REsponder), to be more than an educational curriculum but a social movement with a seismic change in knowledge, attitudes and practices, in Singapore and perhaps, Asia.
Last night, I found some old photographs of my team, from 2014, 2016 and 2017 and considered how far we’ve come from an intangible wisp of an idea to a boldly fleshed out national campaign, mobile app and children’s book, all poised to be launched this Saturday, 26th May 2018. [Read on…]
